Canadian Beer Day 2023

Beer Canada, a national inclusive voice advocating on behalf of the entire beer industry, from farmers and brewers to consumers and everyone in between; ensuring responsible use regulations and taxation at all levels of government. Beer Canada leverages Canadian Beer Day as a platform to not only educate, but to also celebrate Canadian beer and the diverse individuals who contribute to its production, distribution and enjoyment. 

The theme for Canadian Beer Day 2023, “Passion & Pride: The People Behind Canadian Beer,” aimed to establish an engaging brand identity that not only showcased the people shaping the Canadian beer industry, but also emphasized the rich historical ties that have embedded beer deeply within Canadian culture.

Industry
Beer Advocacy

Client
Beer Canada

Role
Creative Direction, Website Design, Marketing & Social Design

Phone with Canadian Beer Day instagram post beside 6 additional post designs

Credits
Poster Illustration: Doublenaut

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